Joanna Śmietanka - Lecturers - Institute - Instytut Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego

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Ukończyłam Instytut Dziennikarstwa i Komunikacji Społecznej UWr na kierunku dziennikarstwo i komunikacja społeczna, w specjalności public relations. Od pierwszych lat studiów pracowałam jako PR-owiec. Z czasem założyłam własną agencję komunikowania. Zrealizowałam ponad sto kampanii i mniejszych projektów reklamowych (m.in. ORLEN, Auto-Spa, CERMAG), przez ponad 3 lata prowadziłam relacje inwestorskie spółek (m.in. Wake Park SA, Surfland Deweloper System SA, IPO SA), od roku 2009 współpracowałam też z innymi agencjami w zakresie obsługi ich klientów w social mediach, a także innych działań e-PR (m.in. Tesco, Orange, Telewizja N, Wyborowa, Malibu, Absolut, Amica, Winiary, Tchibo, BZ WBK, Playstation Polska, Grupa Żywiec). Zorganizowałam we Wrocławiu ponad dwieście eventów – począwszy od kameralnych wydarzeń firmowych, poprzez konferencje branżowe, aż po duże festiwale muzyczne na 17 tys. uczestników (w tym m.in. Creamfields Poland, Wrocław 2012 Festival) i towarzyszące im konferencje prasowe (z gwiazdami takimi jak: Shaggy, Arrested Development, Talib Kweli). Przez niemal 8 lat wspierałam scenę muzyczną, prowadząc management artystyczny i organizując projekty, angażujące lokalnych artystów w rozwój kulturalnej strony Wrocławia. W wolnych chwilach zajmowałam się reportażem telewizyjnym i filmem dokumentalnym, do których wracam dziś z sentymentem.

Obszary badawcze

Komunikowanie 65+
Style życia polskich seniorów
Zjawisko ageizmu
Wizerunek osób starszych w mediach
Kultura muzyczna w Polsce
Zarządzanie projektami w kulturze
Film dokumentalny
Media cyfrowe

Doświadczenie

Public relations
Eventy
Marketing 360
Social media
Investor relations
Management artystyczny
Kultura muzyczna

Publikacje

Joanna Śmietanka, 2016, Wizerunek starości w reklamie. Stereotypy i ich wpływ na postawy społeczne wobec seniorów, [w:] Teorie komunikacji i mediów. Horyzonty komunikacji, Vol. 8, Wrocław, Oficyna Wydawnicza ATUT
Joanna Śmietanka, 2016, Ageizm w komunikacji 60+ branży finansowej, [w:] Znaczenia. Kultura – Komunikacja – Społeczeństwo, nr 12, Wrocław, Oficyna Wydawnicza ATUT
Joanna Śmietanka, 2016, Business style, Narodowcy, Szarzy i inni – styl życia jako wyznacznik komunikacyjnej stratyfikacji społeczeństwa, [w:] Znaczenia. Kultura – Komunikacja – Społeczeństwo, nr 12, Wrocław, Oficyna Wydawnicza ATUT
Joanna Śmietanka, 2016, Sponsoring jako źródło finansowania w kulturze muzycznej [w:] Zarządzanie i marketing w sektorze kultury. Wybrane zagadnienia, Cieszyn, Wyższa Szkoła Biznesu
Joanna Śmietanka, 2015, Edukacja informatyczna seniorów poprawą komfortu życia, [w:] Międzynarodowe Studia Społeczno-Humanistyczne HUMANUM, nr 16 (1) 2015, Warszawa, Wydawnictwo Naukowe Instytutu Technologii Eksploatacji - Państwowego Instytutu Badawczego

Wybierz kategorię wiadomości

Opcional subjects enrollment 12.02.2024

Master seminar enrollment part time 12.02.2024

Master seminar enrollment full time 12.02.2024

Additional OHS training 29.01.2024

ATTENTION FIRST-YEAR STUDENTS of academic year 2023/24

(concerning students of undergraduate studies, graduate studies, five-year graduate studies and doctoral studies)

Extra term

Kindly informs that it will be launched:

Additional period - from January 30 to February 14, 2024- for people who did not complete the initial OHS training in the first period (from October 1 to November 30, 2023) (students, doctoral students of the first semester in the academic year 2023/24.

The training material and the test, the passing of which is a condition for completing the training, is available on the e-learning platform of the University of Wrocław, run by the Distance Learning Center at the University of Wrocław.

The training will be available on: from January 30 to February 14, 2024 at: https://e-edu.cko.uni.wroc.pl

According to § 2.2. Order No. 202/2022 of the Rector of the University of Wrocław of September 14, 2022. "A student or doctoral student who fails to obtain a credit within the indicated period cannot be admitted to classes and repeats the first semester of education or is removed from the list of students or doctoral students."

Login instruction for initial health and safety training for students and PhD students

Registration and course of training: Go to the platform: https://e-edu.cko.uni.wroc.pl/course/view.php?id=292808

1. Sign up for the course using the access key: HaS2024(II)

2. Familiarize yourself with the modules of the course and complete the test. The materials should be viewed from the "Introduction to training" module according to the order of the course. Pay attention to the completion symbols on the right side of the modules.

3. Check your grade after completing the test!

Any information about the above matter is provided by the Department of Health and Safety and Fire Protection - (71) 375-24-89

Cancelled classes 20.12.2023

Dear Students,

the History and Theories of Design class with Aldona Mioduszewska on December 20th is cancelled due to sick leave.

Cancelled classes 19.12.2023

Dear Students,
the Master Seminar and Media Genres class with Dr Kolankowska are cancelled this week (December 20th and 21st) due to sick leave.

Cancelled classes 12.12.2023

Dear Students,

the History and Theories of Design class with Aldona Mioduszewska on December 13th is cancelled due to sick leave. You will be informed about the make-up class.

Cancelled class 07.11.2023

Dear Students,
all the History and Theory of Design classes with Aldona Mioduszewska on October 8th are cancelled due to sick leave.

Cancelled classes 04.11.2023

Dear students,

all the classes with Zofia Nauka this Sunday (November 5th) are cancelled for health reasons. You'll be informed about all make-up classes.

Cancelled class 23.10.2023

Dear students,

all the classes with prof. Ilona Biernacka - Ligięza this Tuesday (October 24th) are cancelled for health reasons. You'll be informed about all make-up classes.

Cancelled class 19.10.2023

Dear Students,
the Project Management classes with Mr Tomasz Draheim on 19th of October is cancelled due to sick leave.

Canceled office hours 18.10.2023

Dr. Magorzata Kolankowska cancels her office hours on October 19 due to a conference

Cancelled classes 18.10.2023

Dear Students,
all the History and Theory of Design classes with Ms Aldona Mioduszewska on October 18th are cancelled because of health reasons.

16.10.2023

Dear students,
all the classes with prof. Ilona Biernacka - Ligięza this Tuesday (October 17th) are cancelled for health reasons. You'll be informed about all make-up classes.

Division into groups for Communication Management 13.10.2023

Dear Students,

Due to a large number of students on Communication Management’s 1st Year, there is a decision to create a new, additional 3rd group. This decision is based on our willingness to remain our high didactics standards.

You’ll be divided once again - now into three groups. The new lists of students in groups will appear on our website in the Info tab. You should also see it on your USOS accounts. Please, check it and look at the new schedule. The new groups and schedule goes into effect on Monday (October 16th).

Cancelled class 12.10.2023

Dear students,
the User Experience Design class tomorrow (October 13th) is cancelled. You're starting it next week. You'll be informed about all make-up classes.

Cancelled class 06.10.2023

Dear students,
today's User Experience Design class with Szymon Nowak-Mieszkiełło is cancelled. You will be informed about the date of a make-up class.

Division into groups for Communication Management 01.10.2023

Division into groups for Specjalisation Project groups 01.10.2023

Division into groups for Optional subjects groups 01.10.2023

FACULTATIVE SUBJECTS IN THE WINTER SEMESTER 24.09.2023

Sing ups for facultative subjects and Specjalisation Project will be in the USOS system. They will start on Wednesday 27.09 at 10.00 a.m. and end on Friday 28.09 at 11.59 p.m.

Please, check your USOS account, if you can see the options there. You can do it between 25.09 (from 10.00 a.m.) and 26.09 (to 1 p.m.). If you cant’s see the facultative subjects there, send an e-mail to this adress - dkskw.rejestracja@gmail.com. The e-mail has to contain your name, course name and students ID number.

Number of places is limited, so firs come first served. If you don’t sign up during the scheduled period of time, you will have to join the subject with free places left.

Attending the facultative subject and Specialisation Project without singing up may result in failure to pass it, so it is very important for you to do it.

You can find the offer and the description of facultative subjects and Specjalisation Projects below.

Passing without attending:

There is also a possibility of passing the facultative subjetc without atteding it, only if you passed a subject related to the Communication Management programm during a different course in Wroclav University or other University. In this case you will get the same grade.

The decision in this matter belongs to the Didactisc Dean (you can find the document to fill on the Dean’s Office website). The document must be signed by the Didactis Director of the Institute first.

The subject you’ve passed has to meet the following criteria:

- be connected to the Communication Management programm

- last 30 hours

- end with an exam and/or grade

- have at least 2 ECTS points

"Entrepreneurship. Work, Business, Career" – obligatory subject for first-year students of second-cycle studies in all s 22.02.2023

Classes in the subject "Entrepreneurship. Work, business, career" will be implemented in the

summer semester 2022/2023 exclusively in e-learning form. The subjects

will appear in your USOSweb account on 15 March 2023.

In the second half of March, recorded lectures and other e-learning materials. Students will familiarise themselves with the material independently. A link to the material will be emailed to your university inbox. On 2.06 - 5.06. there will be a course credit conducted in the form of an online test.

Information on enrolling in the course

- First-year students of full-time and part-time MA programmes

part-time

Verification of subjects in USOSweb accounts until 20.04.2023. In the case of

No enrolment in the subject "Entrepreneurship. Work, business, career" - please

contact Ms Beata Wawer: beata.wawer@uwr.edu.pl by the deadline

deadline (20.04.2022)

- Second-year full-time and part-time master's students

In matters related to re-sitting credits, i.e. being added to groups, joining the

the course "Entrepreneurship. Work, business, career - please contact

Ms Beata Wawer: beata.wawer@uwr.edu.pl by the deadline (20.04.

2023 r.)

Information concerning the transcription of grades

In order to transcribe the grades of the course "Entrepreneurship. Work, business, career", please send the following documents to the course coordinator Dr Ewa Baszak-Glebow: ewa.baszak@uwr.edu.pl by the the deadline (25.03.2022)

- a completed application for the recognition (rewriting) of a grade, which is available on the

the website of the Faculty of Philology

http://wfil.uni.wroc.pl/wzory-podan-dla-studentow/ - course of study card

(generated from USOS), which indicates the passing grade for the course in

"Entrepreneurship. Work, business, career"

- syllabus of a previously passed course in "Entrepreneurship. Work, Business,

Career"

Details concerning the implementation of the subject Entrepreneurship. Work, business, career will be made available on the website of the Faculty of Philology

(http://wfil.uni.wroc.pl/przedsiebiorczosc/) and on the websites of the individual institutes.

Cancelled classes 22.02.2023

Dear Students, classes and office hours of Dr Małgorzata Kolankowska on 28th of February are cancelled. The classes will be made up on the dates agreed with the groups.

Registration for master seminar (full time) 10.02.2023

Dear Students,

Below you can find information about registration for:
- master seminar for the 1st year Communication Management and Journalism and Social Communication, full-time studets

Registration is online and takes place through individual USOS accounts https://usosweb.uni.wroc.pl (registration will be active on the day the system is opened:17/02/23).

Please check the enrollment access for optional subjects on your individual USOS accounts.
Please report any problems by sending an e-mail to the following address: dkskw.rejestracja@gmail.com
While contacting with helpdesk, please provide: name, major (Communication Management or Journalism and Social Communication) and student ID number

Date of verification: 13-15 February 2023
Enrollment deadline: 17-18 February 2023 (17.02 from 10am to 18.02 11:59pm)

Registration for optional subject 10.02.2023

Below you can find information about registration for:

- one optional subject for 1st year Communication Management, full-time students
- two optional subjects for the 2nd year Communication Management, full-time students

Registration is online and takes place through individual USOS accounts https://usosweb.uni.wroc.pl (registration will be active on the day the system is opened:17/02/23).

Please check the enrollment access for optional subjects on your individual USOS accounts.
Please report any problems by sending an e-mail to the following address: dkskw.rejestracja@gmail.com
While contacting with helpdesk, please provide: name, major (Communication Management or Journalism and Social Communication) and student ID number

Date of verification: 13-15 February 2023
Enrollment deadline: 17-18 February 2023 (17.02 from 10am to 18.02 11:59pm)

Registration for master seminar (part time) 10.02.2023

Dear Students,

Below you can find information about registration for:
- master seminar for the 1st year Communication Management, part-time studets

Registration is online and takes place through individual USOS accounts https://usosweb.uni.wroc.pl (registration will be active on the day the system is opened:17/02/23).

Please check the enrollment access for optional subjects on your individual USOS accounts.
Please report any problems by sending an e-mail to the following address: dkskw.rejestracja@gmail.com
While contacting with helpdesk, please provide: name, major (Communication Management or Journalism and Social Communication) and student ID number

Date of verification: 13-15 February 2023
Enrollment deadline: 17-18 February 2023 (17.02 from 10am to 18.02 11:59pm)

ATTENTION: HS TRAINING FOR STUDENTS 24.11.2022

Students,
We kindly remind you that on November 30, 2022, the initial health and safety training for students and doctoral students of the UWR of the first semester in the academic year 2022/23 ends.

Training is available here:

https://usosweb.uni.wroc.pl/kontroler.php?_action=news%2Fdefault&panel=DOMYSLNY&file=aktualnosci.html&lang=en

Enrollment in an optional subject 28.09.2022

Dear Students,

Below you can find information about enrollment in an optional subject and a specialization project for the second year of the Communication Management Master's program:

Registration is online and takes place through individual USOS accounts https://usosweb.uni.wroc.pl (registration will be active on the day the system is opened).

Please check the enrollment access for optional subjects on your individual USOS accounts.

Please report any problems by sending an e-mail to the following address: rejestracja.dkskw@gmail.com

Please provide: name, major (Communication Management) and student ID number!

Date of verification: 29/09/2022.
Enrollment deadline: 30/09/2022 (from 10am to 11:59pm)

The description of optional subjects and specialization projects is given in the attachment.

Division into groups for Communication Management language course 20.10.2021

Enrollment for facultative classes for the second year of MA studies Communication Management 28.09.2021

Enrollment for facultative classes for the second year of MA studies Communication
Management – studies full-time / winter semester 2021/2022
Students choose optional subjects and a Specialization Project from the Institute's
offer - see below.
Items should be selected according to the blocks into which they are grouped, for
example: Item option I - choose one item from block A, Option item II - choose one item
from block B.
The number of places in each group is limited, the order of applications decides.
It will not be possible to obtain a credit in an optional subject for which the student will
not be enrolled in the system.
Enrollment for optional subjects and a specialization project are in electronic form and
take place in via the website: https://usosweb.uni.wroc.pl
Registration takes place on September 30th and October 1st this year.

Registration for facultative subjects will take place from 10.00 on 30/09/2021 until 23.59 on 01/10/2021 by the USOS system.

Please check the access do registration on your individual USOS accounts.

Date of verification: 28/09/2021. from 10:00 to 29/09/2021 to 1 p.m.

If the item is not visible, please send an e-mail to the address rejestracja.dkskw@gmail.com

Please provide: name, specialty and album number.!

Changes of optional subjects 12.03.2021

Dear Students,
We would like to inform you that March 14 for full-time studies and March 31 for part-time studies is the deadline for submitting applications for changing optional subjects. Applications submitted after this dates will not be considered. We also remind you that a student can only be assigned to a group where there are still vacancies.

MA seminar registration, 1st year Communication management part-time 24.02.2021

Registration for the MA seminar is electronic and takes place via individual USOS accounts https://usosweb.uni.wroc.pl (registration will be active on the day the system is opened).
PLEASE CHECK YOUR INDIVIDUAL ACCOUNTS (from 02/25/2021 from 10:00 to 02/26/2021 to 12:00), PLEASE SEND ANY COMMENTS TO THE MEETING ADDRESS: sekrety.dkskw@gmail.com
Registration takes place on March 1,2,3. br.

Language classes timetable 23.02.2021

Students,

in the attachment you will find timetable of German and French classes for Communication Management part-time

Division into groups, Facultative subjects , 1st year Communication Management 21.02.2021

Students,

in the attachment you will find division into groups for 1st year Communication Management

Division into groups, Facultative subjects , 2nd year Communication Management 21.02.2021

Students,

in the attachment you will find division into groups for 2nd year Communication Management

Division into groups, Seminar , 1st year Communication Management 21.02.2021

Students,

in the attachment you will find division into groups for seminar on Communication Management

Information on the German language course 09.10.2020

Information on the German language course for Communication management part-time second year is attached

Division into groups, 1st year Communication Management 05.10.2020

Students,

in the attachment you will find division into groups for 1st year Communication Management

Division into groups, Facultative subjects Communication Management (full time/2nd year) 29.09.2020

Students,

in the attachment you will find division into groups for facultative subjects, Communication Management faculty (full time/2nd year)